Box Office: "Captain America" holds, "Diary ng Panget" dominates

Captain America: The Winter Soldier (Source: IMDB)

Two movies were in head-to-head this week. But, Captain America: The Winter Soldier manages to win over a new hit Filipino movie Diary ng Panget

The Captain America sequel dropped 58 percent to 65.3 million on its second week. This drop is better than last year's Thor: The Dark World (67 percent) and the first Captain America (65 percent). Overall, The Winter Soldier has now earned PHP 250.54 million which is higher than the total gross of the first movie (PHP 150 million) and is on track for a 330 million total.

We know that this will be a hit among the younger audience, but not this big. Diary ng Panget opened to a strong 61.32 million. That's almost eight times higher than the recent novel adaptation ABNKKBSNPLko? The Movie which earned a poor 8 million.

Diary ng Panget is a series from an online website Wattpad. When it turned out to be a hit, they have released a book series which also dominated the book sales which means Diary ng Panget has already built a fanbase among teenagers. The cast may not be famous, but they have also helped to draw among teenagers.

If it continues to attract teenagers, it can dominate the box office for the next weeks. But, as Holy Week comes next week and Star Cinema's Da Possessed opens the following week, a 150 million total is unlikely. But, it is still a major win for VIVA Films which has been struggling to find a new hit movie in the recent years. 

In third place, Y/A Adaptation Divergent earned 8.2 million. While that drop (33 percent)  is far better than The Hunger Games (76 percent), it now trails THG by 70 million. In three weeks, it has now grossed PHP 62.17 million.

Son of God and Sabotage opened in fourth and fifth place with 7.17 million and 5.56 million respectively. Both movies opening are low but still decent.

Other grosses:
300: Rise of an Empire - PHP 607,938; New Total - PHP 148.4 million
Need For Speed - PHP 143,435; New Total - PHP 36.53 million
The Lego Movie - PHP 118,617; New Total - PHP 51.97 million

Source: Box Office Mojo
April 2-6, 2014 Box Office Totals